“Mia” is the name of the virtual person on our Virtual Promoter with whose help the Gewinnsparverein Bayern offers the Volksbanken and Raiffeisenbanken in Bavaria the possibility to advertise for profit saving. The Virtual Promoter with the protagonist Mia informs bank customers as well as passers-by about the advantages of saving profits. Banks can set up the device in branches, but also in places like shopping centers.
This creates attention and makes the visit an experience. VR meine Raiffeisenbank tested Virtual Promoter and generated numerous new contacts. In this interview in the Bavarian cooperative newspaper “Profil”, you will gain further exciting insights into the campaign of our agency partner Fullhaus.
picture credit: Fullhaus
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